Five Interesting Thoughts from…Nancy Henriquez
A one-time MSP sales and marketing executive turned sales, marketing, and onboarding consultant shares five…
A one-time MSP sales and marketing executive turned sales, marketing, and onboarding consultant shares five…
The CEO of The Tech Tribe explains why MSPs should think less and do more…
Marketplaces are increasingly where SaaS vendors sell and SaaS buyers buy. Here’s why, and what…
One of the privileges of working with such a talented bunch of people here at…
Developing a successful channel program strategy for MSPs and requires a strategic and comprehensive approach. By understanding the market, aligning partner strategies, creating impactful marketing and enablement, and focusing on partner engagement and satisfaction, you can create a channel program that drives revenue growth, enhances partner relationships, and delivers value to end customers.
Why do MSPs partner with vendors? Though the strategy behind this question is quite extensive,…
Developing a successful channel program for MSPs and MSSPs requires a strategic and comprehensive approach. By understanding the market, aligning partner strategies, creating impactful marketing and enablement, and focusing on partner engagement and satisfaction, you can create a channel program that drives revenue growth, enhances partner relationships, and delivers value to end customers.
“Onboarding salespeople can vary from simply providing them with a desk and a phone to initiating multi-week training and certification programs before they make their first call. While we’d all prefer a comprehensive onboarding plan for our first salesperson, they will likely learn much of what they need to know on the job. To facilitate this, begin by creating a checklist and documentation process before they are hired.”